Authentic: A Memoir by the Founder of Vans by Paul Van Doren (English) Hardcover

Description: Authentic by Paul Van Doren In the tradition of bestsellers such as Shoe Dog, Authentic is a surprisingly candid, compelling memoir by a high school dropout who went on to establish one of the worlds most iconic brands.You may not know their creator, but you certainly know the shoes: for more than a generation, Vans shoes have been synonymous with cool.Now in this refreshingly candid memoir, meet Paul Van Doren, the charismatic founder of Vans-the shoe company beloved by skateboarders, creatives, and fans everywhere for its laid-back, colourful SoCal vibe, and famous for its people-oriented company culture.In Authentic, he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old "service boy" at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognised brand with billions of dollars of annual revenue.Authentic details Van Dorens personal life, but also hard-won business lessons learned over six turbulent decades in the shoe trade: the importance of deep-rooted values, of improvisation, of vision (and revision), and above all, of valuing people over profits. FORMAT Hardcover LANGUAGE English CONDITION Brand New Author Biography Paul Van Doren is the founder of Vans, the worlds most groundbreaking shoe brand. He led the company from its inception in 1965 until 1988. Two of his children are still leaders at Vans. He worked as a valued brand ambassador until his passed away in May of 2021 Long Description In the tradition of bestsellers such as Shoe Dog , Authentic is a surprisingly candid, compelling memoir by a high school dropout who went on to establish one of the worlds most iconic brands. You may not know their creator, but you certainly know the shoes: for more than a generation, Vans shoes have been synonymous with cool. Now in this refreshingly candid memoir, meet Paul Van Doren, the charismatic founder of Vans--the shoe company beloved by skateboarders, creatives, and fans everywhere for its laid-back, colourful SoCal vibe, and famous for its people-oriented company culture. In Authentic , he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old "service boy" at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognised brand with billions of dollars of annual revenue. Authentic details Van Dorens personal life, but also hard-won business lessons learned over six turbulent decades in the shoe trade: the importance of deep-rooted values, of improvisation, of vision (and revision), and above all, of valuing people over profits. Details ISBN164112024X Short Title Authentic Language English Year 2021 ISBN-10 164112024X ISBN-13 9781641120241 Format Hardcover Subtitle A Memoir by the Founder of Vans Author Paul Van Doren DEWEY 685.310092 Pages 336 Country of Publication United States NZ Release Date 2021-04-27 US Release Date 2021-04-27 Publication Date 2021-04-27 UK Release Date 2021-04-27 Publisher Nextone Inc. Imprint Nextone Inc. Audience General AU Release Date 2021-09-30 Illustrations Illustrations We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:158563364;

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